When it comes to search engine optimization for eCommerce website, product pages matter the most. While creating SEO for product pages, there are a lot of things to consider. An adorable product page that you have on your site can help you increase sales and conversions.
For most SEO advertising agency, creating a genuine product page is the prime goal. If you know how to create a page that is user friendly and specialized, google can easily crawl your website.
If you are unsure, you need to contact genuine SEO Sydney experts like Aiad. Their experts will help you grow your website with the help of user-friendly product pages. However, you can learn some tips for creating a good product page which is suitable for all kind of platforms such as Shopify, Amazon, and WooCommerce.
Essential tips to create product page SEO
- URL optimization
- Product title
- Meta Description optimization
- Breadcrumb Menu optimization
- Image optimization
- Video Optimization
- Product Reviews & Ratings
As you know that optimizing URL is the most prominent factor, you need to contact SEO consultancy to get your site more personalized. Here is why do you need URL optimization
- Increases Readability of Your content
- It makes it easier for any search engine to understand
- Increases visibility
Meta Description Optimization
The common guidelines of Google for Meta description are describing every web page of your site in just 160 characters or less.
If you have missed Meta description on your page, Google will automatically choose any text from your page to show as a Meta tag. However, you will lose your visitors if you don’t provide a Meta description.
Optimize Your Breadcrumb Menu
Having an appropriate breadcrumb Menu in an ecommerce site is an automatic sign that your website is user friendly. Interestingly, breadcrumbs will let you know how to show your snippets perfectly. Make a proper schema of the Breadcrumb menu to get your site highlighted.
Product Description Optimization
Product description optimization is just as important as product title optimization. When the capacity of your ecommerce store is high, you must get your site optimized with the product description.
Make sure that product description is not the duplicate of any top-ranking ecommerce site. If so, Google will just ignore the product page of your site.
No matter what type of business are you running, the user will check out feedbacks and reviews before buying any products from your site. There are many third-party websites out there that accept and verify reviews given by regular customers.
Your visitor likely believes in any reviews posted on a third-party site. Based on the type of product you sell, reviews come in varieties.
- Facebook Reviews
- Linkedin Reviews
- Google Customer Reviews
- Google My Business Reviews
Having a powerful product page is an automatic sign that your ecommerce site ranks higher on search engines. Follow above mentioned tips to create successful product page which can generate more sales.